Descriptive Writing

Though not very big, my home is a place where my heart is. My home is the most comfortable, warm and cozy place where I live with my family and spend most of the time in. Entering the east facing wood paneled front door of my home, I am welcomed by my pseudo German Shepherd. An off-white shoe cabinet in the foyer is neatly arranged with everyone’s shoes. In the foyer there is a gilded mirror which is placed above a half moon console table which is decorated with a bowl of colorful blooms and little round. Interior decoration being our forte, we still are thrilled to step into the living room and see our artistic touch. The tray ceiling designed with lights faces down on our Lorenzo leather armchair and divan sofa which we have saved hard to buy. Square shaped cushions quilted with floral designs are well arranged on the divan sofa. The polished wooden floor tiles, feels so cool under my feet. In front of the sofa, lays a Persian rug, a gift from my much travelled aunt on which the unique Kenshoma style coffee table lends a contemporary look. A collage of all my artwork from kindergarten to standard 6 takes pride of place above the flat screen Samsung TV. Across on the opposite wall is the window overlooking the park. As we enter the doorway on the west wall, we pass into a well lit hallway leading to the bedrooms one on the right and the other on the left, each with its own en suite. My sanctum sanctorum is on the left, with a pad of my very own in pastel colors of Nippon-Lemon Drop and Golden Buff. Against the south wall by the window is my four poster mahogany bed with Laura Ashley sheets and quilt. The parted Laura Ashley curtains open onto a balcony which is opposite my bed. From the balcony, I can see and hear the rippling sea rolling away to the horizon. On the far wall of my room is the bathroom on the left and almost a bare walk-in wardrobe on the right. My few but elegant clothes from Nicole MNJ, Soda and Padini hang in the closet. My two pairs of Jimmy Choo shoes sits forlorn at the bottom shelf. My Prada handbag, not original of course sits proudly on display by the floral upholstered chair next to the period-style dressing table and mirror. Incidentally my walk-in wardrobe has a connecting door to the bathroom. Now let me take you through my bathroom, my second best place of refuge, away from the heat. It is a small marvel of glass marble and modern fitting like rain shower. My toothbrush and toilet paper holders are from IKEA. My Johnson Suisse square vanity is above the off-white marble counter. Above the vanity, I have a dark wooden framed mirror which was given by my grandfather. On the counter, I have placed three scented candles on ornate candle stands of wrought iron which I bought from SSF, the home deco store. My room constantly smells of fresh lavender. It has soothing and calming effects on me, especially on days when I have tough assignments. Light floods this small cubicle from a frosted glass window and two white down lights from the ceiling. To me, my home is the most relaxing place to stay. Almost all of my tensions become extinct just when I place my first foot in my home. My home is a place where if I had a chance, I would not want to leave for awhile. Finally I would like to quote John Howard Payne’s 19th century song â€Å"Mid palaces and pleasures though we may roam. Be it ever so humble, there’s no place like home. † (John Howard Payne, 1823)

Economic Crisis in East Asian Country

A large economic downturn in East Asia threatens to end its nearly 30 year run of high growth rates. The crisis has caused Asian currencies to fall 50-60%, stock markets to decline 40%, banks to close, and property values to drop. The crisis was brought on by currency devaluations, bad banking practices, high foreign debt, loose government regulation, and corruption. Due to East Asia†s large impact on the world economy, the panic in Thailand, Indonesia, Korea, and other Asian countries has prompted other countries to worry about the affect on their own economies and offer aid to the financially troubled nations (Sanger 1). The East Asian crisis has affected almost all of the Asian ations, but the three hardest hit countries are Thailand, Indonesia, and South Korea. The panic began in Thailand in May of 1997 when speculators, worried about Thailand†s slowing economy, excessive debt, and political instability devalued the baht as they fled for market-driven currencies like the American dollar. Indonesia†s economy soon fell soon after when the rupiah hit a record low against the U. S. dollar. Indonesia is plagued by more than $70 billion worth of bad debts and a corrupt and inefficient government. Thailand and Indonesia also suffer from being overbuilt during real estate booms that Reven2 were the result of huge influxes of cash by optimistic foreign investors. South Korea faltered under the weight of its huge foreign debt, decreasing exports, and weakening currency (Lochhead 4-5). Other major countries touched by the crisis are Japan, China, Malaysia, and the Philippines. Japan†s economy is burdened by $300 billion in bad bank loans and a recession. Chinese banks may carry bad banks loans of up to $1 trillion. The banks lend 66% of China†s investment capital to state-run industries that only produce 12% of China†s industrial output (Manning 2). Malaysia and the Philippines are both faced with devalued currencies and lowered stock markets The implications of the Asian financial crisis are many. A declining Asian economy will reduce demand for U. S. and other countries† exports. The devalued currencies of East Asia will make Asian imports seen cheap and will lead to increased American imports, thus increasing our trade deficit (Lochhead 2). A worldwide banking mergency could result if the embattled Asian economies failed to pay back their loans to the U. S. and other countries (Duffy 2). If the Asian economies fall further, in a desire to raise cash, they might sell the hundreds of billion dollars of U. S. treasuries they now own, leading to higher interest rates and an American recession (Lacayo 2). An article in the Economist reported that the Asian economic turmoil and the layoffs that may result, could instigate increased discontent and possibly give rise to violent strikes, riots, and greater political instability (1-2). Reven 3 Since the financial tumult causes instability in the world market, several solutions have been proposed designed to restore the health of the Asian economy. The International Monetary Fund is offering $60 billion in aid packages to Thailand, Indonesia, and South Korea (Lacayo 1). The aid will be used for converting short-term debt to long-term debt and to keep currencies from falling lower in the world market (Passell 2). Lower currency values make repaying loans to other nations more difficult (Sanger 1 ). The aid packages are tied to measures that will ensure that the recipient countries reform their economies. Some of the measures the nations must follow are increasing taxes to decrease budget deficits, ending corruption, increasing banking regulation, improving accounting information so investors can make better decisions, closing insolvent banks, selling off inefficient state enterprises, and increasing interest rates to slow growth and encourage stability (Lacayo 3). Hopefully these market reforms will allow East Asia to improve its economic outlook. Since most of the Asian nations have balance budgets, low inflation, cheap labor, pro-business governments, and high savings rates, the long-term outlook for these countries is very good (Marshall 1). The financial crisis, instead of destroying the Asian tigers, will merely serve as a much needed lesson in debt management, orderly growth, competent accounting practices, and efficient government. Considering the size of Asias contribution to the world economy, a rapid recovery will be greatly anticipated.

Application of Neo-institutional and Practice Theory to Fuji Xerox Essay

Application of Neo-institutional and Practice Theory to Fuji Xerox - Essay Example Fuji Xerox Australia Institutional Design In 1990s organizational change and need for adaptation appeared as a core issue in organizations due to complexity in the political, regulatory and technological environment (Greenwood and Hinings 1996). This ability to embrace change and adapt to it has become a key factor in an organization’s survival and retaining a competitive edge. Minor(2007, p351) describes institutionalization as a process by which specific behaviors or activities are cognitively and normatively applied in an organization, so that it is taken for granted that they are lawful. The institutional theory there by, does not focus on organizational change but on isomorphism and stability of an organization (Greenwood and Hinings 1996). Fuji Xerox executive Mr. Gorrie explained the organizational design as a process by which FX aligns their business processes for creating an efficient decision-making process work-flow. Furthermore, they have a reward system to motivat e employees to engage in behavior that is congruent with their environmental conservation goals. Situation Analysis Application of Neo- Institutional Theory Initially it was considered that perhaps institutionalization could be detrimental to an organization’s ability to embrace change. This concept was replaced by a newer one that proposed that institutionalization could actually serve as an excellent basis to propagate change (Greenwood and Hinings, 1996). Recent developments in Neo-institutional theory have highlighted the capacity of various organizational factors to function as agents of institutional change. This concept can be extrapolated to the concept of institutional entrepreneurship, which implies that organizations develop and manipulate structures to work toward their strategic objectives (Nelson, Neri and Paul, 2007). Mr. Gorrie suggested a practical example of change management that was supported through institutionalization. He suggested that when FE was awar ded the contract for New South Whales Government worth $300 million. The contract required for FE to supply multi-function devices to all higher educational institutions under the umbrella of NSW. The project was huge and the organization was under a great deal of pressure about their capability to meet such a massive demand. That required for extensive change management, this required for massive expansion to deliver the order and manage their daily operations. So in light of institutionalization, the change was communicated trough top management and intranet throughout the organization. Furthermore, a senior manager was appointed to ensure that the change was properly communicated and implemented. Application of Practice Theory The main concerns for practice theory are the dynamics of action and the social environment in which the action takes place. According to Feldman and Orlikowski (2011) Practice theory can be applied to an organization in three ways: Firstly the Empirical fo cus that deals with how people act in the context of the organization, secondly the Theoretical focus which relates the actions of employees to that on the social structures of life, and thirdly the Philosophical focus that addresses the constructive role that organizational practices play in creation of social reality. Mr. Rodney

Put down that Doughnut Article Example | Topics and Well Written Essays - 250 words

Put down that Doughnut - Article Example Major food chains have stopped the use of trans fat for frying or cooking their meals. These restrictions have yielded improved health results in particular areas. Use of trans fat is also being reduced by other countries across the world. Trans fat naturally occurs in dairy products and meat and it is safer than artificial trans fat. Certain food products have hidden trans fat and are labeled free of trans fat because of very little amount of trans fat in them. FDA is taking measures to quickly inhibit the use of trans fat. Major health-care organizations are in favor of inhibiting the use of trans fat in processed foods. Foods free of trans fat need revision of labels because the determination is essentially for partially hydrogenated oils instead of trans fat which might naturally occur in certain food products. Avoiding food products consisting of artificially produced trans fat would be a big step toward a healthier

Film Final Coursework Example | Topics and Well Written Essays - 1000 words

Film Final - Coursework Example The rise of the freelance filmmakers and independent production along with the increasing popularity of television also contributed to the decline of the Hollywood studio system which dominated the classical holly wood era (Axs Entertainment Movies 43). The birth of the television in1948 marked the progressive decline of the studio system. Hollywood could not compete. Something had to be done as quickly as possible. The executive producers in Hollywood then realized that rather than competing they could invest in television. The universal pictures was the first company to venture in television with the long running television show. Other followed suit (Axs Entertainment Movies 47). The end of the holly wood studio system had both its advantages and disadvantages. It was better because it opened the door or set the pace for independent cinemas which do not follow the genre qualification but instead focus on mixing styles and approaching subjects that Hollywood does not consider bankable. The end of the studio system was for worse because the thrill or magic of the studio is gone. Hollywood is no longer a concept in cinema, but just a location. Cinema arrived in Argentina soon after being launched in Paris. The country inhibited some of the world class pioneers in animation and scientific movies. However the true Argentinian industry started in 1933 with the establishment of sound film. The good times, when the Argentina movies were watched all over only lasted until the Early 1950s. Afterwards, the growth of television, the gradual closure of the big studio, the auteur cinema imposed other rules and stagnation of popular cinema (Vila 139). The emerging popularity of the United State Cinema, increased pressure from the Catholic Church and domineering censorship during the presidency of Peron limited the growth of the Film industry in

DNR Surgical Patients Essay Example | Topics and Well Written Essays - 500 words

DNR Surgical Patients - Essay Example It also discusses the legal and moral implications of anesthesia practice and how these implications eventually affect the decision-making process of both the patient and the attending medical health care team. I can apply the information in this article to my clinical practice because I can use the results revealed by this study in considering options for DNR patients. In my anesthesia practice, I can be more prudent of patient’s needs and of their choices. I would be more interested in explaining to them the different ways in which a DNR order may be carried out. I can apply this information into my practice by becoming more conscious of the options that I explain to patients. Each choice may be different for every patient, and as such, I should treat them as individuals. Even when patients share similar ailments, they may not always make the same choices. Therefore, it is important, as a medical health professional, for me to treat each patient based on his individual circumstances and on the individual choices he is making. I can also apply the information from this article to my clinical practice in the sense that I now have the opportunity to become more patient-centered and m ore evidence-based. In the current medical practice where there are so many available treatments for patients, this article will help emphasize rational and client-centered approaches to treatment. I have learned from this article that it is important for me to note that policies which automatically suspend DNR orders may not always adequately address a patient’s right to self-determination. In these instances, therefore, it is important for me to encourage preoperative review with my patients and with the other members of the health care team. By reviewing the options with the patients, it may be possible for these patients to opt for medical interventions which will make their lives comfortable. I have also learned that my viewpoint as a medical health

Recent Organizational Innovations such as TQM and BPR Essay

Recent Organizational Innovations such as TQM and BPR - Essay Example For example, they are responsible for correct approach, implementation and meeting of goals plus objectives that are set by the company (Tuckman 1994, p. 733). The recent innovation defies traditional management approaches and incorporates best methods that suits organizations needs. Innovation management is important in organizations due to its ability to change and integrate various processes such as those of products. This ensures that the ideas generated transform into successful market ventures. The idea of innovation is beyond the non technological innovation considering the organizational innovation seen as in various angles (Tuckman 1994, p. 735). Innovations in the workplace are responsible for the success and conduct of the workers in an organization (Knights & McCabe 1998, p.173). Employees have sufficient freedom although they have a defined responsibility. They require various skills and knowledge to enhance the association between the technological and organizational in novation. The level of innovation depends on the size of organization. Large organizations have the ability to initiate changes due to access of various resources. They are more established than smaller organizations hence will have the power to plan and implement their objectives according to the schedules. In various companies, technological and non technological innovations associate largely (Tuckman 1994, p. 747). It is possible that product plus process innovations relate to enhance various operations in a firm. However, organizational structure may have effects on this relationship. Organizational innovations concentrate on customer issues such as feedbacks to the customers plus the suppliers of the organization. The main aim is to reduce costs and improve revenues of the company. Total quality management TQM This is a type of organizational innovation that is under product and service practices. This innovation is a form of quality revolution arising in recent past. It deals with procedures that affect customers for services and commodities in terms of delivering quality products and services (Knights & McCabe 1998, p.176). TQM depicts how the top management performs their roles in the organization. The innovation has altered the conduct of workers because of the accountability it grants to them. TQM allows each employee an opportunity to participate in quality improvements of products plus services (Tuckman 1994). Their roles widen in order to meet the set goals concerning product quality. TQM enhance workers emphasis on the mission plus visions of an organization, and adherence to procedures in order to achieve objectives. TQM management concept entails various themes that are useful in organizations. TQM is able to transform the work environment as it ensures quality for products and services in which workers and the management has to participate keenly. TQM entails various changes including programs whose aim is to alter the approach to employee ass ociations. This helps employee’s participation in issues concerning quality services (Crosby 1979, p.7). Some notions of TQM view workers as the greatest enhancers of success in an organization. An important aspect of TQM program is that it can be changed to conform to requirements of any organization. Managers of all levels can incorporate TQM to fit their management perspectives entailing quality principles and

Compare Musical and Opera Essay Example | Topics and Well Written Essays - 1000 words

Compare Musical and Opera - Essay Example In comparing Musical and Opera, one can base the argument relating to their source, historical background, development and their evolution. However, this paper shall discuss the key features that compare Musicals from the Operas. In the present time, people fail to provide a clear distinction between the two, and instead define any form of entertainment performance with music as musicals, and some famous music singers confuse their musicals with Opera (http://www.aria-database.com/). Musical theaters currently referred, as ‘Musicals’ is a style used in theater, whereby the songs, dances, and oral dialogue integrate to narrate a story. In the contemporary world, a musical takes various forms as long as it aims at narrating a story. For that reason, musical could be a stage performance, a film/television presentation and it combines the modern and the known music styles and discourse in narrating the entire story (http://www.aria-database.com/). Opera is classified under a certain form of theater, in which a musical group and singers incorporates sheet music and â€Å"libretto† also known as the text in contemporary language to narrate a story. On the other hand, performance of musicals takes place in theatres. Presentation of musicals could be staged or televised. ... Another key difference between Musicals and operas is in terms of language used. While performing musicals, the audience understands the performance language. For instance, Musicals developed in England and America is performed in English regardless of whether the developer comes from non- English-speaking nations. Together with that, the singing, dancing, and dialogue follow the rules of the popular music, popular dance styles, and the modern dialogues. Musicals have three major characteristic; the brain, the heart and courage (Kagen, 1968). The Brain – in order to perform musicals, the developer should have required intelligence and necessary writing style. On the other hand, the heart calls for the genuine feeling while developing the story, and lastly, courage calls for one to have the ability, creativity, and boldness in presenting something. This is very different from an Opera, in that, there is comprehensive training of the singers, classical singers in this context, a nd they are required to memorize and present the song without making any translations (http://opera.stanford.edu/main.html). In addition, there are numerous well-known opera styles in different languages, for instance, the Italian Opera, the German Opera, Russian opera, French opera, and lastly English–language opera. The performance of each Opera takes a different style (http://opera.stanford.edu/main.html). Based on their production, musicals and Operas portray many differences. First, Opera upholds music as the livelihood of production, whilst musical depends on text written and the story narrated. In the modern time, the Operas are established on classical music. It relates the way one would visualize the Mozart’s classical music

Ontela PicDeck Case Study Example | Topics and Well Written Essays - 2250 words

Ontela PicDeck - Case Study Example The paper tells that PicDeck was a technology service that allows subscribers of wireless to effortlessly transfer their photos from their mobile to their computers, email inbox, and other networking devices and services. Media has appreciated the service a lot; an article in the Telephony magazine regarded the service as â€Å"helping bridge the gap between phone and PC.† The basic revenue model of the service was to provide a more convenient mobile imaging experience, which would increase the sales of high margin data services of Ontela’s wireless carrier who are the actual direct customers of the company. The author has rightly presented that Ontela was expecting that once customers started using their PicDeck service to transfer photos from their mobile devices to their computers, emails, etc. it would eventually increase the use of the wireless carrier services. Ontela’s direct customers are the wireless service providers who would market the service to its wireless subscribers. Ontela would receive a portion of the subscription fee that the subscribers pay to the wireless carriers. Now, Ontela needs to find a customer segment to position its service offering accordingly so that they can satisfy the value proposition of the Wireless Carriers who in turn can satisfy their end customers. The case identifies three basic customer segments through a qualitative review, the parent, the professional, and the teen.... get maximum information on available customer segments and once the suitable segments have been identified, they need to choose the segment that provides maximum opportunity for the company and the wireless carriers. They also need to balance the needs of the subscribers with those of the wireless carriers who want to decrease chum and increase Average Revenue per User (ARPU). It was really important for the company to find out the answer to these questions as Ontela’s direct customers are wireless carriers who are looking to increase their Average Revenue per User through the use of this service. The PicDeck service can only be successful if Ontela can find out the most profitable target segment and position their service accordingly. Analysis of the Case Ontela needs to find the most profitable target segment for its service PicDeck so that it can make a positioning statement accordingly and its direct customers, wireless carriers can reap profits from the service and in ret urn Ontela can also gain profits. The US mobile phone service industry is one of the largest sectors of the US economy. It comprises of various sub segment and its data service segments, which provides services such as internet data plans, text messaging, picture messaging and other multimedia transfer has developed at a very fast pace. It is expected that the data services segments would continue to increase, consequently, the revenue of voice segment would decline. Hence, as the data services segment evolves, wireless carriers would become increasingly dependent on the unique and high profit data services that can provide them with competitive advantage. As cellular phones became an extremely common device, it started coming out with different features and capabilities to provide the user with

The College of Business at VIP University Case Study

The College of Business at VIP University - Case Study Example The first being ranked position one, and the least performing being ranked 30. In the alternative rank order, the serial alternates between the best and the worst. On the hand, paired comparison identifies each student as a group and compares her/him with every member of the class independently based on a specified criterion. Forced distribution entails the distribution of students’ performance into three categories that are excellent, poor, and bad. The paired comparison comparative analysis is highly suited to examine the performance of the 30 students. The implementation of the method would first entail listing of the 30 students on a sheet of paper. Thereafter, the first student on the list would be compared with the second student on the list. Student with the better performance rating would be checked. Subsequently, the first student would be compared against all other 29 students, and the process repeated for all students. The student emerging with most checks would be the best performing in the class. The performance information of each student could be obtained from the students themselves, his or her peers, academic results, and personal evaluation by professor. In accordance with Lunenburg and Ornstein (2012) arguments, the paired comparisons are highly suited method of comparative performance measurement since it enables the comparison of each and every student’s performance based on specified qualities. The r esults from the analysis could further aid in the provision of individual student guidance in relation to the obtained

Physician Payment Reform Essay Example for Free

Physician Payment Reform Essay 1. The three goals of the Physician Payment Reform is to decrease medicare expenditures by promoting preventative care and preventing unnecessary hospital stays. The next goal is to Re-distribute physicians payments more equitably by ensuring that physicians receive a fair payment for services rendered. The last goal is to ensure quality health care at a reasonable rate. 2. Modifier -25 would be the appropriate choice, it is a separately indentifiable service that was provided by the same physician on the same day. 3. Medicare pays physicians for services based on three basic compnents called relative value units. The first is Physician work which is the time, skill, and training it takes to provide a particular service. The next is practice expense which is everything that goes into running a practice, like equipment, rent, supplies, etc. The last of these is malpractice, which covers the cost of professional liability expenses. 4. The three types of persons eligible for medicare are the elderly who are age 65 and older. The second are people who are disabled and drawing by social security disability The third are people who are in the stage of renal failure (ESRD). 5. The six basic location methods to find main terms in the index of CPT are; procedure/service, synonym, eponymous, anatomic site, condition of disease, and abbreviations. 6. 99253 is the appropriate E/M code of the initial impatient consultation. The consultation was with a detailed history, a detailed exam, and MDM of low complexity 7. The four elements of history are the chief complaint, the second is the history of present illness. The third is the review of systems, and the final is past, family, and/or social history. 8. The complexity of medical decision making is based off of the number of diagnoses, risk or morbidity (complication or death), and the amount of data (complexity). 9. The appropriate CPT code for this scenario is 99214. The re is a detailed history, a detailed exam, and a MDM of moderate complexity. 10. The three key components that are present in every patient case, (except counseling encounters or time-based codes) are  history, examination and medical decision making. 11. The correct CPT code for this clinic note is 99396. It is a 42-year-old female who is going for a routine physical exam, which is a preventative measure to ensure her health. 12. The appropriate CPT code would be 99341. This case is for a home visit with a problem focused history, a problem focused exam, as well as a straight forward MDM. 13. The four levels of history type are problem focused, expanded problem focused, detailed and comprehensive. 14. The appropriate CPT code is 99281, and the ICD-9 code is 918.1. 15. This scenario has a problem focused history, a problem focused exam and a straight forward MDM (or of low complexity.) Therefore the correct CPT code is 99231. 16. If a patient were discharged from the hospital with a diagnosis of probable myocardial infarction without a history of MI in the past, the coder would use the ICD-9 diagnosis code 410 for this stay. 17. The correct CPT code is 13160, and the correct ICD-9 code is 998.32. 18. The difference between outpatient and inpatient measures of time is that outpatient care is when a patient comes in and receives a medical procedure or treatment and goes home immediately. As where with inpatient care they will receive a medical procedure and stay at the hospital. 19. In this scenario the patient has a fracture of the distal radius, the appropriate CPT code for this is 25600. 20. Four of the five graft types in the musculoskeletal system are bone graft, tissue, fascia, and cartilage. 21. The procedure that was performed in this scenario is on the placement of a halo. The correct CPT code for this scenario is 20661. 22. Since the procedure in this scenario is a left heath catherterization with coronary angiography and left ventriculogra, the correct CPT code for this is 93452. 23. The correct CPT code for the placement only of a dual-chamber pacemaker is 33208. 24. In this scenario the proced ure is for the replacement of a pulse generator in an old pacemaker, the correct CPT code is 33228. 25. The correct CPT diagnosis code is 58558, and the correct ICD-9 code is 621.0. 26. This outpatient clinic scenario is for a bilateral screening mammogram, the correct CPT code is 77057. 27. The correct CPT code for this scenario, an MRI of the brain, is 70552. 28. This scenario is for a dialysis progress note, the correct CPT code is 90947. 29. The correct CPT code for a pulmonary walking stress test is 94620. 30. Physical status modifier P3 indicates a patient with severe systemic disease. 31. The correct CPT code  for a patient who receives anesthesia for revision of total hip arthroplasty is 01215. The physical status modifier would be P2, because the patient has mild systemic disease. 32. The main term in the diagnosis of fractured clavicle is fractured. 33. The main term in the diagnosis of globe adhesions is adhesions. 34. The main term in the diagnosis of urinary retention is retention. 35. The main term in the diagnosis of acute pneumonia is pneumonia. 36. The correct code for personal history of peptic ulcer is V12.71. 37. The correct code for family history of breast cancer (for a), female is V16.3. 38. The correct code for the preoperative evaluation is V72.83, the code for COPD is 496. 39. In this scenario it is for a simple repair of a superficial wound of the nose measuring 5.2cm, the correct CPT code for this is 12014. 40. To correctly code a lesion excision you must first know the size, location, and number of lesions. You must also know if it is malignant or benign to properly code. 41. The appropriate CPT code for an unlisted procedure of the neck or thorax is 21899.

The Marketing Strategies Of Kellogg Cornflakes Marketing Essay

The Marketing Strategies Of Kellogg Cornflakes Marketing Essay This is a report on the investigation and evaluation of the marketing strategies adopted by Kellogg Company for the marketing of Kellogg Cornflakes a popular household name among branded breakfast foodstuff. Kellogg cornflake is a cereal product which is highly consumed by children and adults as breakfast foods. Cereals are major popular items at the grocery store. Kellogg Company is a leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, fruit-flavoured snacks, frozen waffles and veggie foods. The report explores the marketing strategies for Kellogg Cornflakes on the basis of the promotional methods and target consumer. It also makes some recommendation for the improvement of these marketing strategies. Marketing is a fundamental aspect of any organisation sustainable competiveness. It is at the heart of the organisation and a key driver of its financial and economy performances. As a result of its importance, organisation defines the best appropriate ways to market the company and its product. Kotler et al (1999, p. 7) notes that todays successful organisation is one that is dedicated to sensing, serving, and the satisfying of the needs of the customers in well-defined markets. Marketing is at the core of this. Marketing is simply the delivery of customer satisfaction at a profit (ibid, p. 7). Therefore, marketing involves the process to identify and satisfy the need of the consumers. These processes are made in several parts, and the main purpose of this short report is to identify, investigate and evaluate this process in regards to Kellogg Cornflakes. In this light, this report will investigate and evaluate the design of Kellogg Cornflakes to satisfy and attend to the needs of the consumer. The consumers as identified are parents and older adults; they represent the main buyer of this product. The transmission of the companys offers to the specific target is therefore very important in the process to meets consumers satisfaction. Specifically, it relates to the identification of target consumer, identification of objectives of the goods (Kellogg Cornflakes), evaluation of media options and identification of best possible media vehicle and the content of the message both in terms of the verbal and visual contents of the message. Therefore, the investigation and evaluation of the marketing strategies for Kellogg Cornflakes would be done on the basis of target consumer and the promotional methods. However, these are simultaneously examined in the context of traditional marketing mix within the customer perspectives of four Cs  [1]à ‚  of marketing. This section followed by recommendations on the best ways Kellogg Company needs to go about marketing Kellogg Cornflakes. It also serves as the conclusion. 3.0 Promotional methods/marketing tools The most noticeable contemporary marketing tool for Kellogg Cornflakes are the company newsletter which incorporates all its product and latest news on each, mass advertising i.e., TV and print media, and direct promotion i.e., coupons. The company is using the right marketing tools through such avenues as newsletter that kept updating the consumer on latest improvement and available offers by Kellogg Company; its television advert in United Kingdom which is based on the sunshine street breakfast and putting the good in good morning and its direct promotion by using coupons which enable consumers to redeem prices. The coupons allow customer to claim box of cereal. This is even made much easier by allowing the customers to claim the free box of cereal coupons on the Kelloggs promotional website (www.freecereal.co.uk). Kelloggs Company promotional methods show that it focus more on its target consumers so as to get in their minds. The company recognises the needs to get in the minds of its customers which are also important towards getting information from the customers. Kellogg Cornflakes is not only appealing in outlook and contents, its promotional offer of free cereal box are also appealing to customers. Therefore, through its coupons Kellogg management is aware of price sensitivity of consumers and gives out coupons that will enable the consumer redeem a free cereal box which is an indirect way of price reduction. The company has also been using the packaging of Kellogg Cornflakes to influence consumer beliefs about the product. Kellogg Cornflakes has colours green, purple and yellow which depict perceptions of green as wellness, natural and organic, purple as creativity and sensitivity and yellow as brightness, happy and uplifting. Colour plays an essential part of business and marketing at b oth strategic and tactical level since it affects consumer emotion and behaviours towards a particular product (Wright 2006, p. 115-116). Kellogg cereal promotional offers such as news and offers from Kellogg i.e., coupons, special offers and promotions, great tasting recipes, nutrition tips, product sneak peeks and getting great saving on their products ensure the company maintain its competitiveness. With its innovative promotional adverts, it is able to strengthening the company market shares and develops more focus organisation. Doyle (2000, p. 1) affirms that in todays rapidly changing environment, a company cannot long maintain market share of profits unless it is innovative. While, keeping abreast of competition in the food industry, it has not in any way compromise it products value. It consistently provides its teeming customers healthy food and as specified on the product packs. However, it is notable that Kellogg Cornflakes promotions are made according to the specification of targeted consumers, in this case mainly children. Therefore it has fancy phrases; fancy labels and pictures specifically to attract c hildren who as earlier stated are the highest consumer of cereals. 3.1 Target Consumer The target consumers for Kellogg Cornflakes are children. Therefore, this group of consumers should be able to identify Kellogg Cornflakes among the tens of cereal boxes in the grocery stores. Kellogg Company designs Kelloggs Cornflakes is such a way that is very attractive to children. The picture on the park is cork hen head, which is bold enough to attract children attention. Children are assumed to like chickens, it fascinates them. So the pack design with cork head will fascinates children to draw the attention of their parent to buy Kelloggs Cornflakes. It is a visual message that children understand easily. Therefore, for children as the consumer, it is convenience and an easy way to find a product they want as well as ensure their parents purchase it. The ability of a company to identify customers need and wants and design products that meet this need and wants is what Fifield describes as real marketing (2004, p.112). The graphics on the Kellogg Cornflakes box captures the c ustomer convenience and communication as it relates to children. The visual communication content explains how this product is advertised to children. On the part of the parents and older people who eat cornflakes, they are hardly concern about the visual contents of the adverts but rather the real contents in the cereal box. This has to do with the amount of cornflakes inside the box and the nutritional contents. In this regard, they will want to search for cereals that are healthy by looking at their nutrition fact labels. With the nutrition labels boldly inscribed on the side of the box of Kelloggs Cornflakes, the parents/ adults are able to check through the nutrition label, which is certainly to meet the nutrition standard for a healthy living. In essence, the product description as low in saturated fat and cholesterol and contains several vitamins will catch the attraction of this group of consumers. This shapes their perceived value of the product. Kotler and Keller (2006, p. 141) argues that customers estimate which offer will deliver the most perceived value and act on it. Consumers are more educated and informed than ever , and they have the tools to verify companies claims and seek out superior alternatives (Ibid, p.141). Certainly, a parent would not want to buy unhealthy product for the child likewise, an adult would not buy unhealthy foodstuff. By regularly updating the vitamin contents of this product therefore, Kellogg Company ensures that the product meets the changing consumer needs. It also has varieties of this product to satisfy different needs of consumer. This explains the promotional aspect of the marketing mix and where communication really matters. The product dimension shown in nutrition fact label explains what is good about Kellogg Cornflakes that is by providing healthy food with its fat specification near 0 and letting the target consumer aware of it easily. However, the possibility that an adult will not concern itself with the graphics on the Kellogg Cornflakes does not remove the fact that package graphic is very important in strengthening or weakening marketers explicit verbal claims (Bone and France, 2001). For instance, green is often used on a product package, particularly f oodstuffs to denote wellness because consumers associate the colour with fresh, natural and organic (Ibid, p. 468). 4.0 Recommendation Kellogg Company has more or less concentrate on marketing approaches that are meant to influence sale and turnover of the company. It has relegated to the background the need to make consumer happy, not just from the satisfaction derives from the product but also by developing a healthy customer relationships that seeks to secure customer loyalty. As a result of the lack of customer relationship aims at guaranteeing customer loyalty rather that directed mainly at product performance, this study recommends that the company upgrades its Kellogg Kids Club. The Kellogg Kids Club should be sponsor in all major primary school in the country. This club that will be taking place once a month will incorporates beautiful story telling about nutrition and wellness. This will ensure that Kelloggs Cereals are established in the minds of the kids and even if their parents have not been buying the product, the children will persuade them to doing so on the long run. Another important area that needs consideration is in the aspect of newsletter. Certainly, the purpose of a newsletter is to provide the necessary information that consumers need in regard to a product. However, considering that children are the major consumer of Kellogg Cornflakes, there should be a newsletter or children magazine that will covers such aspect on cartoons that children are most interested in. Corey, 1991 and; Kotler 1994 agree that market targeting implies major commitment to satisfying the needs of particular customer groups through the development of specific capability and investment in dedicated resources (Slater and Olson 2001, p. 1056). It should use striking and dramatic graphics that will draw the attention of children to want to read the magazine. Although they are children, the graphic pictures in the magazine should be to convey most of the advertorial messages. Hamilton states that we should never underestimate the readers intelligence but never overestim ate their interests (1996, p. 11). By regularly sending cartoon magazines to children, it will ensure their loyalty to Kellogg through to adulthood. In actual fact, creativity is the heart of new paradigm on customer relationship management, and it those organisations that adopt an effective, well-conceive customer relationship that will succeed in the 21st century (2003, p.3). The Kellogg Kids Club will be an avenue to let children sign up for the magazine and will be dispatch to them via regular mail. Apart from ensuring the loyalty of the children, it will ensure that the company have an encompassing database of its consumer, which is essential for the company to tapped into the value that is locked in that customer base outside of what it currently delivers. Therefore, by focusing on targets and keeping track of children and parents that are committed to Kelloggs line of products, it will be able use the database for future market forecast. This is important for the organisation performance. The fact that kids are central influencing factor on their parent necessitates that Kellogg should consider the location of its print media advert bill boards. Understanding and identifying who has influence on Kellogg Cereal products will enable the company to understand how such group apply their influence and how to turn that into the companys advantage. Therefore, given the impact the children can have on their parents buying decisions, it is essential that Kellogg Cornflakes advertorial be placed around children schools. Outdoor advertising is one of the main marketing tools that Kellogg Company should employ to win the attention of its target consumers. Advertising space is as important as the advert itself as such the adverts must reflect creativity that focuses on children sentiments. Hence, to focus on this sentiments and captures the attention of children, the billboards should be placed close and around children schools. At the same time, such outdoor adverts must reflect the product as affordable, best value for money and meets the standard requires in the industry. There are lots of cereal manufacturing companies and some other major brands that posed threats to Kelloggs share of the market using price competition and product proliferations. As a matter of facts, market competition is heated up in the breakfast cereal market as flat sales and low price are predominant. Simply, there are a lot of cereal boxes out at the grocery store and therefore Kellogg advertisement should focus on what differentiate and makes it product better than others. At the same time, the marketing of Kelloggs cereal product should also reflect optimum customer value through pricing and the contents in the boxes. This should be made clear to the consumer. It is also adviceable to get product catalogues to the customers. A regularly mailed catalogue is a direct way of marketing that can improve the sales volume and assist in customer loyalty base. The customer relationship marketing (CRM) involves a mix of marketing intervention such a direct mail, internet contacts, pe rsonal selling contacts, telephone contacts etc (Rust and Verhoef, 2005). In this way, the children would be able to compel their parents to always buy Kellogg Cornflakes since they will be able to say: mum please let us buy Kellogg, I love it and after all it is not expensive and good for health. 5.0 Conclusion Therefore, Kellogg market share is increasingly been challenged not only by other major brands but also by private label cereals product. Private labels cereals products are often more cheaper compare to the high price of branded cereal product. This underscored the need for Kellogg to have an effective marketing strategy so as to maintain its competitiveness in the industry. As stated by Slater and Olson (2001) marketing strategy is a crucial element that determines an organisation willingness to achieve it set objectives and goals. It is the set of integrated decisions and actions by which an organisation expects to achieve and meet its objectives and the value requirements of its customer (Ibid, p.1056). The study have shown that Kellogg Company concentrate of customer, that is it chooses the 4 Cs of consumer-side marketing by focusing on cost, customer value, consumer and communication. As Saunders et al have stated, relationships with customer is a significant advantage generating resources (2008, p.144). Kellogg Company has thus establishes a brand name not only in the minds of its customer but also in the industry that distinguishes and differentiates its product from those of others in the cereal breakfast markets. Kellogg Cornflakes brand allows allow the consumer to identify their desirable qualities and traits with the product. This enables the customer to have a relationship with the brand and thus they feel complete because of the brand. The company knows its target as well as the people that consume the product (mainly children). It capitalizes on this, and using its marketing approaches its product was able to get in the minds of its customers. Customer can even pay more because of the value they get from the brand since they have been associated with it.

Causes And Effects Of Delay In Malaysian Construction Construction Essay

Causes And Effects Of Delay In Malaysian Construction Construction Essay In the construction industry, projects can be delayed among large number of causes. There are different type and categories of delays found on construction Projects. Delay has major effect on completion cost and time of construction Project. Delays can be minimized if they were identifying causes. Knowing the cause of any particular delay in a construction project would help avoiding the same. Even though with different types of studies have been carried out to identify the factors influence the causes of delays, since the problems are quite related to the studies need to focus on specific geographical area, or region in Malaysia. A major appreciation of the Malaysia construction industry is due to the growing rate of delays in project delivery. In Malaysia most public work projects, including any construction projects under government authority or under privacy are awarded on a competitive basis using the traditional approach. The consultants and contractors are engaged in separate contracts. The contractors commonly would be involved until the whole project have been completed 1.3 Aim and objective of study 1.3.1 Aim To investigate delays pertaining in construction projects in Malaysia 1.3.2 Objective To identify the major causes of delays in construction project; To identify the effects of delays in construction project; and To identify the methods of minimizing construction delays. 1.4 Background of the study Construction delay is major problems frequent occur in the construction industry. Delays adversely impact on project stakeholders including owners, design professionals, construction professionals, purchaser and others. The main objectives of construction projects are cost, time, quality and safety numerous According to Assaf, et al. (1995) mentioned the most important causes in large building construction projects in Saudi Arabia which included approval of shop drawings, delays in payment to contractors and the resulting cash problems during construction, design changes, conflict in work schedules of subcontractors, slow decision making and executive bureaucracy in owners organizations, design errors, labor shortage and inadequate labor skill. Refer to causes of delay in Saudi Arabia, the major parties to lead the delay happen which include client and contractor. Because of client always change the design of building. Besides that, late responds and poor project management team and also delay pay month payment to the contractor by client. On the other hand, contactor due to not enough worker during work progress and some argument with sub-contractor. According to Ogunlana, et al. (1996) studied the delays in building project in Thailand, as an example of problem faced by the developing economies. They concluded that the problems of the construction industry in developing economies can be nested in three layers: problem of shortages or inadequacies in industry infrastructure, mainly supply of resources; problems caused by clients and consultants; and problems caused by incompetence of contractors. Construction in Thailand because some parties fault due to project delay such as contractor consultant and. During construction stage the client because of changing certain part of design and lack of experience could not solve the problem immediately. Besides client, designer is one of the parties because of own fault which is give unclear drawing to the contractor due to lack in experience. On the hand, the other parties which is contractor because of facing in poor management team, improper planning and scheduling and also inadequacy o f site inspection. According to Chan and Kumaraswamy (1996) surveyed and classified the causes of construction delays in Hongkong as seen by clients, contractor and consultants, and examined the factors affecting productivity. The results of their research indicate that the five principal and common causes of delays are: poor site management and supervision; unforeseen ground condition; low speed of decision making involving all projects team; client initiated variations; and necessary variation of works. Construction delay in Hongkong, the parties related to delay project include client, consultants, contractor and some relevant party. Factor to related delay by client such as client frequent delay make payment to contractor and also suffer in financial problem. Besides client, designer because of lack of experience always make mistake in drawing and late process design document. On the other hand, factor to cause contractor delay project which include lack of experience in project team and also poor site management and supervisions. Other than that, material is also one of the causes. During construction stages, material shortage and material changes to cause project delay. Identified the effects of delays in construction projects have been undertaken by some researchers. According to AIbinu and Jagboro (2002),identified the six effects of delays were time overrun, cost overrun, dispute, arbitration, total abandonment, and litigation. The results of their studied about the effects of construction delays on project delivery in Nigerian construction industry, shows time overrun and cost overrun were the frequent effects of delays in construction projects. In construction industry, the effect of project delay because of time and cost overrun. In this situation, some of the faults parties need to take responsibility to pay the loss and expense to those parties suffer in damage. Several studies have been studied and recommended the methods of minimizing delays in construction projects. Nguyen, et al (2004), identified five critical success factors could be applied to reduce the effects of delays includes: competent project manager; adequate funding until project completion; multidisciplinary/competent project team; commitment to projects; and availability of resources. To minimizing the project delay during the construction stage, first of all a client needs to hire an experience project manager. Once the problem of delay happen, the project manager can solve immediately. Besides that, the project team member should communicate with other team member. Aibinu and Jagboro (2002) in their study also identified two methods to reduce or if possible eliminate time overrun were acceleration of site activities, and contingency allowance. The contractor must take full responsibility during work progress. Once contractor found out actual work progress are not similar with estimate and he must take some action to avoid the project delay such as involve some additional worker. According to Odeh and Battaineh (2002) recommended four methods includes: developing human resources in the construction industry through proper training and classification of craftsman; adopting a new approach to contract award procedure by giving less weight to prices and more weight to the capabilities and past performance of contractors; and adopting new approaches to contracting, such as design-build and construction management (CM) type of contracts. 1.5 Scope of the Study The scope of the research will focus on literature review and a questionnaire. Projects investigate in this research included school building, church, office, hospital, communication facilities and etc. The survey will conduct in Malaysia. The questionnaire survey will design based on factors identify from literature review that contributed to causes of delays, effects of delays and methods to minimize delays. A questionnaire will developed to assess the perceptions of contractors and consultants of the relative importance of the causes and the effects of construction delays. The developed survey questionnaire will distributed to the target respondent in Malaysia. 1.6 Outline methodology Stage 1: Literature review The review of literature has provided useful information based on the causes, effects, reactions and possible solution related to the issues delay project in construction industries. Stage 2: Pilot study Data collection will take the form of a structured postal questionnaire. However, an initial pilot study will be conducted to test the validity of the questionnaire through in-depth interviews with three contract manager. Stage 3: Main survey questionnaire and questionnaire go through with interview. The feedback from the pilot study should assist in finalizing the questionnaire and prepare the ground for main survey. The questions with centre around the areas mentioned in the above objectives. In order to obtain a high level of response, a multi-option format will be designed and limited to about 30 question and 10 questions which are go through with interview. Open questions are considered to be inappropriate as they would required the respondents to formulate an answer which needs lengthier input and will therefore be more difficult to analyze. Stage 4: Analyzing the postal and interview questionnaire This stage is analysis of the questionnaire to determine the level of agreement or disagreement by the respondents to each question within the questionnaire by counting the number of respondents who answer favorably or unfavorably. Besides that, analyze the questions which is done by interview to determine how the contractor to solve the delaying problem of project. Stage 5: Writing the research report The stage involves writing up the content of the dissertation and should cover the chapter proposed in the following section. Proposed contents Chapter 1 Introduction Chapter 2 Literature review Chapter 3 Research design and method of analysis Chapter 4: Analysis of the result and discussion Chapter 5: Conclusion and future study evidence

Transnational Race and the Black Movement Essay -- Race History

The United States and Latin America have seen their fair shares of inequality and hardships when it comes to those of the minority status. Minorities have successfully fought back in the timeless battle to achieve equality, rather it be with those of their own race, or from different ethnic backgrounds. When groups are able to coexist, their ideologies are expressed to one another and at times are able to influence different groups on their attitudes toward different subjects. Now that immigration has astronomically increased to the United States, the idea of this country as a â€Å"melting pot† has never been more correct. Being that more individuals are turning to the United States for permanent residence, race has obtained multiple definitions over the course of history, resulting from the ever-changing racial makeup of the United States and Latin America. The black movement has also contributed to the change in racial identification from the early 20th century up until to day, resulting in transnational ideologies of race. These two changes have culminated into the current culture that is taking over America, and making it into a more diversified nation. As the election of President Barack Obama proved to America and others around the world that this country was moving past race, the importance of transnational ideologies and race in America have led to a society that does not turn to race first, but instead looks at the beliefs and attitudes of those around it. When looking around the world at different races, it is easy to compare some of the sentiment toward these races to the very same attitudes American citizens have against them in the United States. Mark Anderson discusses how certain stereotypes about blacks have diffuse... ...rican American president, how far will we go in ensuring that race is a thing of the past? Works Cited Anderson, Mark. "Bad Boys and Peaceful Garifuna." In Neither Enemies nor Friends, by Anani Dzidzienyo and Oboler Suzanne, 101-115. New York: Palgrave Macmillian, 2005. DeScipio, Louis. "Transnational politics and civic engagement : do home-country political ties limit Latino immigrant pursuit of US civic engagement and citizenship?" In Transforming politics, transforming America : the political and civic incorporation of immigrants in the United States, by S. Karthick Ramakrishnan, and Ricardo Ramà ­rez Taeku Lee, n/a. Charlottesville: UVA Press, 2006. Lewis, Hope. "Transnational Dimensions of Race in America." Albany Law Review, 2009: 999-1028. Sawyer, Mark Q. Racial Politics in Post-Revolutionary Cuba. New York City: Cambridge University Press, 2006.

Hamlet in the Holodeck Essay -- Literature Shakespeare Essays

Hamlet in the Holodeck missing works cited As computer technology moves from the domain of industrial utility to the realm of communication, its seemingly limitless possibilities prove to be both exciting and intimidating. Artists and storytellers are especially intrigued by the new capabilities found in the development of technology; the computer's approach to presenting information makes it an innovative tool for self-expression. In the book, Hamlet on the Holodeck, author Janet Murray discusses the challenges of working creatively with the digital environment. In explaining the elemental properties of this media, Murray shows us how we may use the expressive power of technologies to create a more compelling form of storytelling (67). Murray compares the current advances in technology to the birth of cinema. She explains that the invention of camera technology did not necessarily denote the arrival of movies as an artistic medium. Cinema originated as an additive art form, combining the film technology of a stationary camera and the traditional art of theater in order to make narrative films called photoplays (66). Filmmakers experimented with the fundamental properties of film for decades in order to create the series of conventions that now define the movie. By utilizing the properties of film editing, sound, color, and camera angle, the technology of film evolved into an expressive and original way to recreate and enhance reality. According to Murray, the advancement of modern computer technology parallels the development of the movie camera. When confronted with the combination of sound, video, picture, word processing, and global networking of current computing, computer pioneers mirrored the behavior of the 1... ...of the fictional universe seem limitless" (87). Currently, The Sims creators are planning an Internet version of their game, which will combine the technologies of hypertext and simulation. Human users all over the world will be able to chat and interact with each other in a variety of landscapes in real time, creating "the opportunity to tell stories from multiple vantage points and to offer intersecting stories that form a dense and wide-spreading web" (84). Forums like these subtly introduce interested computer users to the tools for understanding the nuances of narrative devices. It seems that Murray's hypothesis is gradually becoming reality; the world's growing interest in detailed storytelling, found in programs like The Sims, reveals that computers are helping us to think about "the many systems we participate in, observe, and imagine" (93).

Comparing Hamlets Treatment of Ophelia and Gertrude :: comparison compare contrast essays

Hamlet's Treatment of Ophelia and Gertrude         Ã‚  Ã‚  Ã‚   Modern folklore suggests women look at a man's relationship with his mother to predict how they will treat other women in their life.  Ã‚   Hamlet is a good example of a son's treatment of his mother reflecting how he will treat the woman he loves because when considering Hamlet's attitude and treatment of the Ophelia in William Shakespeare's play, Hamlet, one must first consider how Hamlet treated his mother.   A characteristic of Hamlet's personality is to make broad, sweeping generalizations and nowhere is this more evident than in his treatment toward women.   Very early in the play, while discussing his mother's transgressions, he comments, â€Å"Frailty, thy name is woman. (Hoy, 11).†Ã‚   Hamlet appears to believe all women act in the same manner as his mother.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The first time the audience meets Hamlet, he is angry and upset at Queen Gertrude, his mother, for remarrying his uncle so soon after the death of his father.   In his first soliloquy he comments on the speed of her remarriage      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Within a month,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Ere yet the salt of most unrighteous tears   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Had left the flushing in her galled eyes,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   She married.   O, most wicked speed, to post   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   With such dexterity to incestuous sheets!   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It is not, nor it cannot come to good.   (Hoy, 11)    It is understandable Hamlet is upset with his mother for forgetting about his father and marrying his uncle, Claudius.   In Hamlet's eyes, his father deserves more than one month of mourning and by remarrying so quickly, the queen has sullied King Hamlet's memory. This remarriage is a sin and illegal, however special dispensation was made because she is queen.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hamlet's opinion of his mother worsens as the play progresses because his father, who appears as a ghost, tells him of his mother's adulterous behavior and his uncle's shrewd and unconscionable murder.   Although Hamlet promises to seek revenge on King Claudius for murdering his father, he is initially more concerned with the ghost's revelations regarding his mother. King Hamlet tells Hamlet not to be concerned with his mother but after the apparition leaves, it is the first thing Hamlet speaks of.   Before vowing to avenge his father's death, he comments on the sins his mother committed.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Although Hamlet decides to pretend to be insane in order to plot against the King, it is clear, he really does go mad.   His madness seems to amplify his anger toward his mother.   During the play scene, he openly embarrasses her and acted terribly toward her in the closet scene.   The closet scene explains much Comparing Hamlet's Treatment of Ophelia and Gertrude :: comparison compare contrast essays Hamlet's Treatment of Ophelia and Gertrude         Ã‚  Ã‚  Ã‚   Modern folklore suggests women look at a man's relationship with his mother to predict how they will treat other women in their life.  Ã‚   Hamlet is a good example of a son's treatment of his mother reflecting how he will treat the woman he loves because when considering Hamlet's attitude and treatment of the Ophelia in William Shakespeare's play, Hamlet, one must first consider how Hamlet treated his mother.   A characteristic of Hamlet's personality is to make broad, sweeping generalizations and nowhere is this more evident than in his treatment toward women.   Very early in the play, while discussing his mother's transgressions, he comments, â€Å"Frailty, thy name is woman. (Hoy, 11).†Ã‚   Hamlet appears to believe all women act in the same manner as his mother.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The first time the audience meets Hamlet, he is angry and upset at Queen Gertrude, his mother, for remarrying his uncle so soon after the death of his father.   In his first soliloquy he comments on the speed of her remarriage      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Within a month,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Ere yet the salt of most unrighteous tears   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Had left the flushing in her galled eyes,   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   She married.   O, most wicked speed, to post   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   With such dexterity to incestuous sheets!   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It is not, nor it cannot come to good.   (Hoy, 11)    It is understandable Hamlet is upset with his mother for forgetting about his father and marrying his uncle, Claudius.   In Hamlet's eyes, his father deserves more than one month of mourning and by remarrying so quickly, the queen has sullied King Hamlet's memory. This remarriage is a sin and illegal, however special dispensation was made because she is queen.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hamlet's opinion of his mother worsens as the play progresses because his father, who appears as a ghost, tells him of his mother's adulterous behavior and his uncle's shrewd and unconscionable murder.   Although Hamlet promises to seek revenge on King Claudius for murdering his father, he is initially more concerned with the ghost's revelations regarding his mother. King Hamlet tells Hamlet not to be concerned with his mother but after the apparition leaves, it is the first thing Hamlet speaks of.   Before vowing to avenge his father's death, he comments on the sins his mother committed.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Although Hamlet decides to pretend to be insane in order to plot against the King, it is clear, he really does go mad.   His madness seems to amplify his anger toward his mother.   During the play scene, he openly embarrasses her and acted terribly toward her in the closet scene.   The closet scene explains much

Types of Contracts

TYPES OF CONTRACTS The risk shared between the buyer and seller is determined by the contract type. Although the firm-fixedprice type of contractual arrangement is typically the preferred type which is encouraged and often demanded by most organizations, there are times when another contract form may be in the best interests of the project. If a contract type other than fixed-price is intended, it is incumbent on the project team to justify its use. The type of contract to be used and the specific contract terms and conditions fix the degree of risk being assumed by the buyer and seller.All legal contractual relationships generally fall into one of two broad families, either fixed-price or cost reimbursable. Also, there is a third hybrid-type commonly in use called the time and materials contract. The more popular of the contract types in use are discussed below as discrete types, but in practice it is not unusual to combine one or more types into a single procurement. Fixed price co ntracts. This category of contracts involves setting a fixed total price for a defined product or service to be provided.Fixed-price contracts may also incorporate financial incentives for achieving or exceeding selected project objectives, such as schedule delivery dates, cost and technical performance, or anything that can be quantified and subsequently measured. Sellers under fixed-price contracts are legally obligated to complete such contracts, with possible financial damages if they do not. Under the fixed-price arrangement, buyers must precisely specify the product or services being procured. Changes in scope can be accommodated, but generally at an increase in contract price.Firm Fixed Price Contracts (FFP). The most commonly used contract type is the FFP. It is favored by most buying organizations because the price for goods is set at the outset and not subject to change unless the scope of work changes. Any cost increase due to adverse performance is the responsibility of the seller, who is obligated to complete the effort. Under the FFP contract, the buyer must precisely specify the product or services to be procured, and any changes to the procurement specification can increase the costs to the buyer. Fixed Price Incentive Fee Contracts (FPIF).This fixed-price arrangement gives the buyer and seller some flexibility in that it allows for deviation from performance, with financial incentives tied to achieving agreed to metrics. Typically such financial incentives are related to cost, schedule, or technical performance of the seller. Performance targets are established at the outset, and the final contract price is determined after completion of all work based on the seller’s performance. Under FPIF contracts, a price ceiling is set, and all costs above the price ceiling are the responsibility of the seller, who is obligated to complete the work.Fixed Price with Economic Price Adjustment Contracts (FP-EPA). This contract type is used whenever t he seller’s performance period spans a considerable period of years, as is desired with many long-term relationships. It is a fixed-price contract, but with a special provision allowing for pre-defined final adjustments to the contract price due to changed conditions, such as inflation changes, or cost increases (or decreases) for specific commodities. The EPA clause must relate to some reliable financial index which is used to precisely adjust the final price.The FP-EPA contract is intended to protect both buyer and seller from external conditions beyond their control. Cost-reimbursable contracts. This category of contract involves payments (cost reimbursements) to the seller for all legitimate actual costs incurred for completed work, plus a fee representing seller profit. Cost-reimbursable contracts may also include financial incentive clauses whenever the seller exceeds, or falls below, defined objectives such as costs, schedule, or technical performance targets. Three of the more common types of cost-reimbursable contracts in use areCost Plus Fixed Fee (CPFF), Cost Plus Incentive Fee (CPIF), and Cost Plus Award Fee (CPAF). A cost-reimbursable contract gives the project flexibility to redirect a seller whenever the scope of work cannot be precisely defined at the start and needs to be altered, or when high risks may exist in the effort. Cost Plus Fixed Fee Contracts (CPFF). The seller is reimbursed for all allowable costs for performing the contract work, and receives a fixed fee payment calculated as a percentage of the initial estimated project costs. Fee is paid only for completed work and does not change due to seller performance.Fee amounts do not change unless the project scope changes. Cost Plus Incentive Fee Contracts (CPIF). The seller is reimbursed for all allowable costs for performing the contract work and receives a predetermined incentive fee based upon achieving certain performance objectives as set forth in the contract. In CPIF cont racts, if the final costs are less or greater than the original estimated costs, then both the buyer and seller share costs from the departures based upon a prenegotiated cost sharing formula, e. g. , an 80/20 split over/under target costs based on the actual performance of the seller.Cost Plus Award Fee Contracts (CPAF). The seller is reimbursed for all legitimate costs, but the majority of the fee is only earned based on the satisfaction of certain broad subjective performance criteria defined and incorporated into the contract. The determination of fee is based solely on the subjective determination of seller performance by the buyer, and is generally not subject to appeals. Time and Material Contracts (T&M). Time and material contracts are a hybrid type of contractual arrangement that contain aspects of both cost-reimbursable and fixed-price contracts.They are often used for staff augmentation, acquisition of experts, and any outside support when a precise statement of work cann ot be quickly prescribed. These types of contracts resemble cost-reimbursable contracts in that they can be left open ended and may be subject to a cost increase for the buyer. The full value of the agreement and the exact quantity of items to be delivered may not be defined by the buyer at the time of the contract award. Thus, T&M contracts can increase in contract value as if they were cost-reimbursable contracts.Many organizations require not-toexceed values and time limits placed in all T&M contracts to prevent unlimited cost growth. Conversely, T&M contracts can also resemble fixed unit price arrangements when certain parameters are specified in the contract. Unit labor or material rates can be preset by the buyer and seller, including seller profit, when both parties agree on the values for specific resource categories, such as senior engineers at specified rates per hour, or categories of materials at specified rates per unit.

A Research Proposal to Counter the Implications of Sustained Global Warming

Global warming is one of the most serious challenges facing the world today.Defined as â€Å"an increase in the average temperature of the earth’s atmosphere, especially a sustained increase sufficient to cause climate change,† it poses a significant risk to the overall climatic condition and the world population in general. Substantial scientific evidence proves that a marked rise in the global average temperatures by more than 2 °C above pre-industrial levels poses a significant threat to natural ecosystems.A sustained temperate increase of this magnitude may cause a considerable melting of the Greenland and Antarctic ice sheets, resulting in a distinct global sea level rise of up to several feet. Scientists fear that such climate change is hazardous to many life forms and predict that this could potentially cause entire species to be wiped out.Consequences of Global WarmingSeveral studies, not just in the recent times attest to this fact. It is projected that tempe rature rises if allowed to continue may many species stranded and unable to adapt to the swiftly changing conditions. It has been indicated that the coral reefs are prone to bleach and may be destroyed in circumstances of persistent warming.Other climatic changes of global warming include frequent storms and dangerous hurricanes, and unexpected or sudden variations in the weather including deadly heat waves, drought and wildfire.Several anomalies are known to develop that impact tropical precipitation under global warming. It has been shown that a significant fall in moisture levels is induced by the warmer tropospheric temperature and therefore precipitation is decreased. The variation in the gross moist stability is a potential factor that causes discrepancies in the predicted regional tropical precipitation (Chou, & Neelin, 2004).Statistical Evidence and AnalysisWhen the Kyoto Protocol came into force in 2005 Greenpeace, the attempt was lauded as a positive sign of environmental sensitization. There was now a price to be paid for causing climate pollution – penalties for polluters. The dreams of a ‘low-carbon economy had been born.Two years later, however, projections show that the European Union has fallen woefully short of its targets for cutting greenhouse gas emissions, from the committed 8 per cent cut from the 1990 levels by year 2012. Estimating based on current measures and policies by 2010 the emissions will fall by a mere 0.6% below 1990 levels (Clogherty 2007).Several studies indicate that the concentration of heat-trapping gases in the atmosphere at or below 450 parts per million CO2-equivalent would halve the chances of a global temperature rise above a 2 °C average.

Response to “Two Ways of Seeing a River” Essay

In â€Å"Two Ways of Seeing a River,† author Mark Twain uses a blocked structured comparative analysis of the river to describe how he feels about the river, or â€Å"sees† it now that he has â€Å"learned† it and there is less beautiful mystery associated with it. Twain develops each paragraph to using metaphor, â€Å"A broad expanse of the river was turned to blood† (par. 1), simile, â€Å" a long , ruffled trail that shone like silver† (par. 1) , and personification, â€Å"There were graceful curves† (par. 1) to describe vividly how he sees the river before and after his mastering of the water. After Twain masters the river, he follows his previously established pattern in paragraph one to develop in order the contrasts of the river now that it is no longer a mystery. He describes the same river with more somber, less colorful language, â€Å"This sun means we that we are going to have wind tomorrow† (par. 2). What Twain is really comparing is his romantic, uneducated view of the river to his more rational, understood knowledge on how to navigate and survive on the water. Work Cited Twain, Mark. â€Å"Two Ways of Seeing a River†

Bernice Bobs Her Hair

F. Scott Fitzgerald’s story ‘Bernice Bobs Her Hair’ entails the tale of an old way of life that might respond the contemporary society in some way but not to shape culture of modern generation as a whole. There are some scenes that we can identify as unchanged and timeless such as boys mocking the girls that are beautiful in their eye sights, girls who love fashion to feel themselves attractive to boys hoping to marry one of the finest military bachelors as the most interesting parts of their youthfulness, and some improper behavior like betrayal of trusts, envy and revenge to people just to get even.Other conduct portrayed is irrelevant and not comparable today. The label Lost Generation comes to refer with American and English literary authors who gave most of their lives in publishing works in Europe particularly in France during and after the World War I. Author of this story is included in this label. Though not already applicable to the larger population in this modern times such group’s label, the impact of their literary work genre that has done and influenced the next in line are undoubtedly beneficial especially to the youth.One of the themes of the Lost Generation is women’s complete liberation from cultural nurture such as wearing a much shorter kind of skirt and likewise shorter haircut. In this story, the social freedom of women has been properly demonstrated when Bernice take a stand of embracing her new bobbed hair cut although she was unknowingly betrayed by hair cousin Marjorie at first.Aside from gender independence by showing the much radical fashion of women, it is also obviously showed off in the story activities such as drinking, smoking and dancing to the tune of barely earsplitting kind of music. Prior to 1920’s women on their teenage life doesn’t seem to be like this, which means that F. Scott Fitzgerald along with other Lost Generation authors created a public awareness of feminist liber ation. With relevance to our modern generation, this scene is closely similar as ladies today of the same age in the story are candid and extrovert.They openly drinks smokes and dances loud music wildly. The story ‘Bernice Bobs Her Hair’ opens a suggestion of restlessness and intimidation. One of the scenes that offer social impact was when Marjorie gave the statement to her mother Mrs. Harvey that Bernice’s Indian blood holds herself back to become dull, unattractive and boring woman. Such impression although came out not as one of the very important implication in the story, gave a very delicate and sensitive statement of racial and gender issue.On this note, the uneasiness to clearly reveal the topic of American liberation as well as women independence is expressed in this Lost Generation literary piece. R E F E R E N C E S Fitzgerald, F. S. â€Å"Bernice Bobs Her Hair. † F. Scott Fitzgerald Centenary. 1996. Board of Trustees of the University of South California. 23 Feb. 2009 â€Å"Lost Generation. † 2009. Wikipedia, the Free Encyclopedia. 23 Feb. 2009

Annotated Bibliography Example | Topics and Well Written Essays - 250 words - 15

Annotated Bibliography Example Whether or not guns should be allowed is not the central issue that is up for debate; rather, the issue at hand is the ease and availability that is unilaterally shared by almost all of the purveyors of these massacres. The author argues that when one examines the rate at which laws and governance has grown and evolved since the time of the founding fathers, it is easy to note that key differences in the means by which the citizen integrates with concepts of property taxes, public education, and emergency services (not to mention a whole host of others); the reader can quickly come to the realization that the means by which government interacts with the citizen is undeniably far distant from the means that originally existed. The author argues that a correct level of gun control could at least attempt to lessen the availability of certain aspects of these instruments of destruction. Naturally, the issue that is up for discussion hinges not upon whether these deaths may have occurred regardless; but rather upon the question of to what level the bloodletting would have happened if proper societal and governmental constraints were in place to restrict the availability of certain aspects of weapons, high capacity magazines, and the means by which they could be

Commenting on discussion forum Essay Example | Topics and Well Written Essays - 1250 words

Commenting on discussion forum - Essay Example To the contrary, his family cheerfully accepts him as he plays the function of a mother substitute nursing his family. The movie, â€Å"The blossoming of Maximo Oliveros,† demonstrates that gay life does not necessarily follow preordained patterns or preconceived ideas. Maximo undergoes transformation, but with little suffering, which is not in the manner in which casual viewers might anticipate. Contrary to most films, the family does not appear to undermine personal preferences such as gender. The dichotomy between gender and sexuality can be regarded as significantly interchanged within the film. The film, The blossoming of Maximo Oliveros, can be considered to place a positive reinforcement of homosexuals into perspective. The film depicts the stereotypical and real lives of gays in good light, especially regarding gender reassignment and cross-dressing. The film, The blossoming of Maximo Oliveros, mirrors cultural acceptance of homosexuality within Philippines. The treatment of homosexuality is distinct and refreshing, and the film does not resort to stereotypes at the expense of gay characters. One of the film’s most interesting aspects relates to the portrayal of the possibility that effeminate homosexuals can live relatively peacefully in the slums. The film depicts that the general mood in Philippines regarding homosexuality situated between tolerance, amusement, and acceptance; however, this does not necessarily mean that the Philippines is immune from the spurts of homophobia (Roces and Grace 61). The film demonstrates the easiness of accepting others who are diverse from the norm as long as they build a bond. The Filipino film industry has grown over the years and is increasingly embraced by the world. Presently, the film industry criticized as â€Å"poorly made† in the description of quality of films been produced. Filipino needs to embrace new genres and add innovation in the

An evaluation of the claim that Rousseau's Social Contract sacrifices Essay

An evaluation of the claim that Rousseau's Social Contract sacrifices the individual to the collective - Essay Example The will of the public is represented though democratic procedures in society. While most interest converge to reflect the overarching consensus within society, there are bound to be some marginalized opinions. This means that society has to develop a means of arbitrating between what is right and wrong. Rousseau developed a simple calculus for making this decision. He uses the general will to evaluate whether the upholding the individuals rights is good for society as a collective entity. In this paper after providing background information on the nature of humanity, I describe the social contract and the role of government. Next, we explore the philosophical framework that surrounds the rights that individuals have in society. Before concluding, I discuss the General Will and determine whether its meant to sacrifice the individual for the collective. II. Background Rousseau exclaimed that the state of nature existed without the rule of law or a system of morality. In this state hum ans banned together for the benefits and necessity of cooperation. As society became increasingly developed, the perpetual division of labor and the extension of private property demanded the totality of the human race to adopt governing institutions of law. This structure of society forces individuals to be increasingly interdependent whereby on one hand, they continue competition while on the other hand, they require each other. Rousseau theorized that by joining together into a civil society through the social contract surrendering their natural rights, individuals can both preserve themselves and remain free. Specifically, because the submission to the authority of the general will guarantees individuals protection against being subordinated to the wills of others and ensures that they obey the collective because they are, holistically, the authors of the law. This is where the general will becomes and important aspect of Rousseau’s Theory of the social contract. But all of this analysis started from an initial concept of human nature as naturally selfish. Lets discuss the psychological and sociological structure of society. If Humans are psychologically different, then it is easier to justify differential treatment of others. But if we are psychological alike, then one will find much more difficulty vindicating such claims. Hence my task with the analysis I provide you here, will be to prove that humans are psychologically alike as well as provide a clear definition for our psychological existence. Traditional conceptions of the psychological definition of humanity came from two different schools of thought. Either humans are naturally good, or they are naturally bad. I would argue that neither is correct and that humans are a blank slate, but let’s tackle the traditional conceptions first. First, Humans are naturally good. This belief is most notably held by the famous philosophical thinker Jean Jacques Rousseau. In The Inequality among Men â€Å"So many authors have hastily concluded that man is naturally cruel, and requires a regular system of police to be reclaimed; whereas nothing can be more gentle than he in his primitive state, when placed by nature at an equal distance from the stupidity of brutes, and the pernicious good sense of civilized man; and equally confined by instinct and reason to the care of providing against the mischief which threatens him, he is withheld by natural compassion from doing any injury to others, so far from

Help Desk Paper Essay Example | Topics and Well Written Essays - 750 words

Help Desk Paper - Essay Example Actually, help desks have already become a routine reality for the majority of large and small businesses all over the world. The question remains in whether it is worth outsourcing Help Desk Agents and what criteria efficient Help Desk Agents should meet. To begin with, a Help Desk is a place where a customer or an information technology user can obtain important information, call for support or obtain technical support and assistance (TechTarget, 2010). Many companies hold help desks to provide customers with the quality customer service and support. A help desk can be a person or a group of persons with a phone number and the skills necessary to resolve the majority of the emerging technical and organizational problems (TechTarget, 2010). Help desks may consist of a group of technical experts that will use software to track the status of the emerging problems and to solve them promptly; a help desk may also work in the form of a call center, which accepts user complaints and suggestions and helps them to track their orders, shipments, and concerns in real time (TechTarget, 2010). That businesses enjoy the benefits of call centers and help desks is difficult to deny. The question is in what Help Desk Agents can be considered as efficient and what it takes for businesses to hire efficient Help Desk Agents. An efficient Help Desk Agent must meet the specific set of criteria, to match the Help Desk Agent job requirements and to successfully cope with his (her) responsibilities. According to Hiles and Gunn (2009), these criteria include â€Å"skill variety, task identity, task significance, autonomy, and feedback† (Hiles and Gunn, 2009). An efficient Help Desk Agent will possess a variety of skills necessary to resolve numerous technical and customer service dilemmas; in other words, an efficient Help Desk Agent will not only be

Training teachers to produce software program and using in their Thesis Proposal

Training teachers to produce software program and using in their classes - Thesis Proposal Example Additional research has demonstrated that 53% of the aspiring teachers who participated believed that they had confidence in their software programming skills in the classroom (Yost et al. 2003). Studies have shown that 50% of all educational professionals apply software educational material in the learning environment. The application of computer aids differs from educational locations. In some locations, the instructor application of software programming approaches 100%. In other locations the instructor application of software programming is nil. Many instructors attribute this deficiency to time constraints, economic constraints and deficiency in instructor preparation (Education World n.d.). The instructor application of software has been proven to increase student’s ability in quantifiable courses. The instructor application of the software programming has yet to be proven to enhance the students’ skills in social studies, language and the arts. Research has demonstrated that software programming consists of various levels which may be assessed distinctively. These implementations may be applied with varying levels of success to quantitative and graphic courses (Roschelle et al. 2001). There are courses which provide effective lesson administration and enable aspiring teachers to aggregate interactive classroom participation in the lesson plan. Those desiring to become educators may acquire the software programming skills in order to properly administrate the lesson plans and connect items to an assortment of web based resources. The web based resources may apply visual and auditory aids in order to facilitate classroom instruction. Aspiring teachers may acquire or enhance software programming ability by the following implementations: The integration of software programs in the classroom by the aspiring teachers

In Egypt did the Arab Spring change gender roles and notions of where Essay

In Egypt did the Arab Spring change gender roles and notions of where women belonged in society Were women in Egypt better off before or after the Arab Spring - Essay Example Women’s rights in Islam-dominated nations have long been stifled by conventional Islamic culture which believes men should be in charge of women hence the press for women’s rights was a welcomed result of the Arab Spring revolts all through the Middle East and North Africa in ultra-traditional and Islam-dominated Egypt. From the protests, women hoped to gain from the altering relations of authority in society. That of course is a course that takes an extended amount of time to address (Ramdani 20-21) As the freethinking sought very much to drive forward for additional evident and more active roles for the female gender, some Islamist groups were not as keen about the notion of stirring in that path. It is without a doubt, there were unlike expectations on the roles played by women were to change due to the Arab Spring. In the present day, Egypt, the conventional patriarchal society is slowly fading without much of the democratic spirit of the Arab Spring. In its place, the thousands of females who contributed greatly to the fall of President Hosni Mubarak are now marginalized, if not ignored. Egypt has swapped a western-based, secular autocracy with an Islamic version, but for most the spot on headline figure was the trivial 12 seats for the female gender out of the possible 498. This translates into a 2.4% representation of women compared to the already low UN world average of 19%. All the 13 presidential race candidates were men (Ramdani 23-24) Women have, in general, been left out before and after the Arab Spring. In Egypt, it has been seen that the rights of women are all the time more under attack and violence against them on the rise. Women are to a less extent been involved in political parties and play an even smaller part in elections. The gap between women and men voting in Egypt has declined following the uprising. Currently, there are new worrying measures

IKEA case study in strategic management report Essay

IKEA case study in strategic management report - Essay Example IKEA primarily sells furniture along with other home products such as appliances and accessories for kitchens and bathrooms. It sells these in knock-down kits that are ready-to-assemble by the customers themselves who are also resorted to for transportation of the goods to their respective homes. This retail model has been very successful for the company in all its emerging markets, resulting in a sheer increase in size to the point of becoming the largest furniture retailer in the world (Reuters). Their business model wholly focuses on a cost leadership strategy which forms the core of their competitive advantage. As we shall see, IKEA resorts to offer a distinguished appeal by coupling this strategy with various other methods of creating a unique product which not only appeals to those with an urge to maintain a level of quality but also to those looking to cut their purchasing costs. The purpose of this report is to outline its internationalization model and to verify some of the key opportunity areas for growth as well as managing looming risks. Analysis Retail is a fast growing industry in today’s consumer based societies, managing to look out for the needs of consumers directly without the expense of innovation. In today’s business, it has managed to become an important pillar industry of the society, certifying economic and social development in the region it most thrives in. With prosperity comes an improvement in lifestyle and comfort, and with an edge towards affordability, IKEA has sought to cater to the household goods market by passing on its cost leadership strategies to the benefit of consumers in the form of cheaper yet quality-proven products up to a range of 25 to 50 percent. Ever since its inception, IKEA has gradually set up shop in several different countries reaching a grand total of 267 Group stores by the end of 2009, with Germany being the highest selling country by far as a percentage of total sales. Their model incorpora tes the various principles of expansion that in turn harmonize their competitive advantage of price in several other markets. They achieve this by the process of internationalization. Internationalization for a company is a crucial stage of development, as it serves to integrate it into the retail sector for a consumer based economy (Dawson 2007). It not only increases the life cycle of a product, but also attains economies of scale by extending the size of potential markets. In order to pursue this task for any company, it must develop some conceptual strategies IKEA has managed to successfully integrate into other markets with the strategies of cost leadership, focused cost leadership, and focused differentiation. Cost leadership engages in reducing the product costs and ignoring the various market segments that the company caters to, while focusing on a distinct narrow segment, thereby saving on the additional research, analysis and management requirement that necessitate additio nal investment and lead to a rise in manufacturing costs. IKEA does this by allowing the customers to choose, buy, assemble and transport their own goods, passing on the benefit of cost leadership directly to the consumers in the form of a 25 to 50% discount compared to competitor rates. Moreover, IKEA’s Scandinavian image capitalizes on the persistence of quality, so that their target audience of first-time buyers, and elderly people are infused with the perception that